Introducing the PMSA Webinar Series

Mark your calendars! This summer, PMSA is partnering with Symphony Health Solutions to bring the pharma analytics community a special four-part webinar series on Real World Data.

Session 1 begins on June 4, 2015!  It is free to attend; simply click here to register online

These 1-hour webinars will begin at 12:00 PM ET and run bi-weekly through June and July.

The sessions will focus on the following topics:
Session 1:  Learn About Core Pharmaceutical Datasets: Retail and Non-Retail

Session 2:  Dig Deeper into Analytics with APLD, EMR, and Specialty Data 

Session 3:  The World of Big Data From the Evolving Digital World

Session 4:  Understanding Data Behind the Complex New World of Health Care Involving IDNs and ACOs

The webinars will be presented by Laura Jenkins Jirele, Principal, SymphonyLaura is in the Brand Analytics consulting team for Symphony. Click here to learn more about the webinar series.

Sincerely,

David Purdie
PMSA President

The mission of the Pharmaceutical Management Science Association not-for-profit organization is to efficiently meet society's pharmaceutical needs through the use of management science. The key points in achieving this mission are:

  • Raise awareness and promote use of Management Science in the pharmaceutical industry
  • Foster sharing of ideas, challenges, and learning to increase overall level of knowledge and skill in this area
  • Provide a training opportunity to ensure continual growth with Pharmaceutical Management Science
  • Encourage interaction and networking among peers in this area
  • Create an opportunity for reflection, relaxation, and rejuvenation for members and guests.

We accomplish this mission by convoking an Annual Conference of our membership.

Please forward any concerns involving the conference or your membership to our PMSA Board who can help you.



The Pharmaceutical Management Science Association (PMSA) is pleased to announce that Jean-Patrick "JP" Tsang has received the 2015 PMSA Lifetime Achievement Award, presented at the 2015 PMSA Annual Conference, May 19-22 in Arlington, VA, for his contributions to PMSA and the pharma analytics industry.

Jean-Patrick Tsang is the Founder and President of Bayser, a Chicago-based consulting firm dedicated to pharmaceuticals sales and marketing. JP is an expert in patient-level data and related analyses ranging from longitudinal analyses to hospital-retail spillover, KOL identification, influence mapping, referral networks, molecular targeting, promotion response, and the like. JP is also an expert in managed care and has worked on numerous managed care projects. JP publishes and talks on a regular basis and runs one-day tutorials several times a year. In a previous life, JP deployed Artificial Intelligence to automate the design of payloads for satellites, methaners, ethaners, and cruise-liners. JP earned a Ph.D. in Artificial Intelligence from Grenoble University and an MBA from INSEAD in France.